MarketPlace

SUVs 793 units from supremacy

JAN 2017

SUVs 793 units from supremacy

HIGHLIGHTS We kicked off the year with our second strongest January sales tally on record. It’s the month in which private buyers traditionally chase previous-year-plate run-out deals, and that helped push Mazda 3 to the top of the January sales chart, ahead of Toyota’s Corolla, for the fifth year running. SUV sales crept within 793 units of overtaking those of traditional passenger cars as the soft-roader trend continues to ride high.

LOWLIGHTS Fleet departments traditionally take a holiday in January, so car makers that rely on them to bolster numbers take a temporary dive.

Toyota sales, for example, dropped 37 percent and Camry nose-dived way below the top 20 sellers. Mid-size passenger car sales fell more than 62 percent; Jeep plumbed sales depths it had not seen in almost a decade, while ute- and SUV-focused Isuzu fell from December’s 2604 sales to just 1095 as it cleared stock ahead of facelifted models arriving in February.

FORD KUGA/ESCAPE

WINNER INCREASE 41% Can a mid-life update, p pricing revisions and a name change transform Ford’s medium SUV fortunes? Kuga/Escape attracted a combined 315 sales in one of the hottest segments, proving it has some way to go to make a real impact.

JEEP CHEROKEE

LOSER DECREASE 66% Jeep puts its poor January performance down to a lack of key models. Hardest hit was the Cherokee mid-size SUV, which buyers – less than half its – though that’s still more (48 sales). pegged just 72 Jan ’16 volume than Renegade

CHINA SYNDROME

TOP 20 69,047

1 Mazda 3 3473 2 3722 2 Toyota Corolla 2943 3 2758 3 Hyundai i30 2018 4 1852 4 Holden Commodore 1960 5 1242 5 Mazda CX-5 1924 6 1750 6 Nissan X-Trail 1759 7 1198 7 Hyundai Tucson 1678 12 2065 8 Mazda CX-3 1486 11 1391 9 Toyota RAV4 1394 9 1440 10 Kia Cerato 1372 18 720 11 Volkswagen Golf 1253 8 1606 12 Holden Captiva 1251 27 530 13 Mitsubishi ASX 1154 11 1393 14 Mazda 2 1123 21 1381 15 Mitsubishi Lancer 1083 40 756 16 Hyundai Accent 1075 15 664 17 Toyota Prado 1063 22 1094 18 Kia Sportage 1042 25 1188 19 Honda HR-V 1023 24 882 20 Subaru Forester 992 23 800 Passenger & SUV sales – January 2017 PASSENGER CARS SALES RANK SALES (DEC ’16) (JAN ’16)

MITSUBISHI LANCER

You may be wondering what one of the oldest cars on sale in Australia is doing all the way up here. Marking down the model to $19,990 driveaway obviously struck a chord with buyers, but that’s about all Mitsubishi’s near-dead Lancer has going for it.

TOTAL SALES 84,910

1 Toyota 12,554 1 12,453 2 Mazda 10,067 2 10,016 3 Holden 7184 3 6824 4 Hyundai 6705 4 7001 5 Ford 5912 6 5504 6 Mitsubishi 5075 5 5007 7 Nissan 5012 7 5563 8 Kia 4015 12 3116 9 Subaru 4009 10 3405 10 Volkswagen 3995 8 4341 11 Honda 3470 9 2898 12 Mercedes-Benz 2973 11 3099 13 BMW 2104 16 2075 14 Audi 2025 14 2142 15 Suzuki 1481 15 1642 16 Isuzu Ute 1095 13 1384 17 Land Rover 1091 17 1173 18 Renault 864 19 490 19 Porsche 581 28 490 20 Lexus 566 20 635 January 2017 PASSENGER CARS SALES RANK SALES (DEC ’16) (JAN ’16)

PORSCHE

A plan put in place since 2013 to slash prices and double Aussie sales has yielded results for the SUV and sports car maker. The Macan, which snared almost one in every two Porsche buyers, headlined sales strong enough to push the brand into the Top 20 for the first time.