Long Live The Sedan

New-generation German four-doors buck sales trend... and cripple rivals

by DANIEL DEGASPERI

Chart attack Demons, duds & debutants

New-generation German four-doors buck sales trend... and cripple rivals

ACCORDING to any industry talking head the SUV is killing the sedan and particularly in premium circles. But just like how Miley Cyrus thundered down from the ceiling, the new BMW 5 Series and Mercedes-Benz E-Class have come in like wrecking balls, while this month the new Porsche Panamera has clasped on for some carnage, too.

Four-door rivals have been left in sales smithereens, with June year-to-date drops for the Infiniti Q70 (by 62.1 per cent), Jaguar XF (51.9 per cent) and Audi A6 (27.1 per cent); and in the Panamera class the Audi A8 (by 64.7 per cent), Jaguar XJ (57.7 per cent), Maserati Quattroporte (55.0 per cent) and Mercedes-Benz S-Class (47.7 per cent) have sunk. Combined, the heavily marketed 5 Series and E-Class have nabbed 1902 sales within a $70,000-plus large car segment tallying 2645 sales over the first half of 2017. In the $100,000-plus upper large car class, Panamera sales have near-doubled from 36 in mid-2016 to 65 by mid-this year while now hounding the quickly declining BMW 7 Series (97 sales) and S-Class (80 units).

Not coincidentally, however, every sedan-losing brand has found desperate salvation in the burgeoning premium SUV segment.

Jaguar is focusing on its F-Pace, which nabbed 783 sales in the first half of this year; while XE, XF, XJ and F-Type managed 684 units between them.

Maserati has found 257 homes for its new Levante between January and June; while Ghibli (down 41.2 per cent), GranTurismo/GranCabrio (falling 45.7 per cent) and Quattroporte delivered only 160 combined sales.

So, do brands with fancy new SUV models care if the sedan is dead? At least for some German marques its a case of long live the sedan.

Every sedanlosing brand has found salvation in the premium SUV segment

the HEAT WINNERS AND LOSERS OF JUNE 2017

Top ten losers

CAR MAY JUN YTD YTD +/- Alfa Romeo 4C 1 1 12 -76% Audi A8 3 2 12 -65% BMW 5 Series GT 7 2 19 -64% Audi TT 17 30 102 -63% Infiniti Q70 2 1 11 -62% Hyundai Genesis 7 19 83 -61% Jaguar XJ 1 0 11 -58% Maserati Quattroporte 3 1 18 -55% Jaguar XF 20 13 111 -52% BMW 3 Series GT 8 8 66 -49%

Top ten movers

CAR MAY JUN YTD YTD +/- Lotus Elise 2 1 13 550% BMW 5 Series 88 107 795 173% Merc E-Class 185 231 1107 153% McLaren Coupe/Conv 14 9 60 122% Merc C-Class Coupe/Conv 243 272 1646 115% Mini Cabrio 24 34 191 112% Ford Mustang 1351 1276 5048 102% Lotus Exige 1 2 8 100% Bentley Bentayga 0 18 32 88% Porsche Panamera 14 16 65 81%

Coming Soon 2017

Q4

Aston Martin Vanquish S Audi RS5 Coupe Bentley Supersports Executive express.

Ferrari GTC4Lusso T Ferrari 812 Superfast Holden Commodore Arrives with V6 AWD.

Honda Civic Type R Hyundai i30 N Korean Golf-frightener.

Hyundai Genesis G70 Jaguar XF Sportbrake Kia Stinger GT Twin-turbo V6, RWD.

Maserati Levante Twin-turbo 3.0L V6.

Mercedes-AMG GLC63 4.0-litre V8 from C63.

Mercedes-AMG GT C Steals a few GT R bits.

Mercedes-AMG S63 Nissan 370Z Nismo Porsche Panamera Turbo S E-Hybrid Packs 500kW!

Porsche Panamera Sport Turismo Porsche 991.2 911 GT3 Return of the manual.

Range Rover Velar Blown V6 tops SUV to fit between Evoque and Sport.

Skoda Octavia RS245 VW Arteon 206TSI R-Line Longer and swoopier Passat gets more tech.

VW Golf GTI/R Mk7.5 Gains mid-life tweaks.

2018

Aston Martin DB11 V8 AMG 4.0-litre transplant.

Audi A8 Audi RS4 BMW M5 AWD, with RWD mode.

BMW 6 Series Gran Turismo BMW 8 Series Revived S-Class coupe rival.

Ford Fiesta ST Turbo three-cylinder.

Hyundai i30 N Coupe Jaguar i-Pace Fast all-electric SUV.

Nissan Juke Nismo Turbo four and manual.

Suzuki Swift Sport 1.4-litre turbo expected.

Porsche 911 GT2 RS 515kW. And $645K.